Go time! March is finally here, and we all know what that means. It’s time for March Madness!

For most Americans, “March Madness” signifies basketball games on television, betting pools with friends and colleagues, and the mind-numbing fun that comes with working through your brackets, watching early contenders fall, and ending with an overhyped contest, resulting in the emergence of one champion.

When you work in higher education, “March Madness” means something different: the great kickoff of hiring season. Candidates practice their pitches, don their uniforms, and put their game faces on. But the reward that comes at the end of this contest is not a trophy, but a job.

If there are any significant tournaments during the hiring season, they are the placement conferences, both regional and national. The largest of these is the Placement Exchange. TPE, as it is often abbreviated, is the “300 pound gorilla” of placement conferences for higher ed administrators. The Placement Exchange is a partnership of NASPA, ACUHO-I, NACA, NODA, ASCA, AFA, and HigherEdJobs. This event is expected to draw over 1200 candidates and has 463 positions already posted.

If you have never been to a placement conference, it can be a bewildering and confusing experience. But with a little preparation, some context, and the right attitude, attending a placement exchange can be a great experience.

This Friday at 11 AM, I will have the pleasure of hosting Nathan Victoria, Assistant Director of Educational Programs and Social Media for NASPA on my BlogTalkRadio show, when he will answer some common questions about the placement experience and offer some practical tips and encouragement for job seekers attending TPE this year.

If you would like the opportunity to hear more about the Placement Exchange experience or ask questions or offer your perspectives and advice for candidates attending a placement conference this year, please join us!

To listen to the show go to http://tobtr.com/s/1610677 or click on the BlogTalkRadio player below. During the show, you may call in your questions to (347) 989-0055 or connect to the show via Skype by clicking on the Skype click to talk “S” logo once the show is on the air. If you cannot join us at 11 AM Eastern time this Friday, you are welcome to submit your questions and comments in advance by e-mailing Sean@higheredcareercoach.com or sending a tweet to Sean at @hiedcareercoach. The show will also be available for download and streaming after the show concludes.

Listen to internet radio with Sean Cook on Blog Talk Radio

This is part 3 of my recent “Creating a Killer Résumé” webinar, where I did a sample coaching session for a second-step job seeker in Student Affairs. If you find it informative, please share, like and re-tweet the link, and “like” it on YouTube.

More segments are coming next week.

Also, please consider joining my mailing list, where you will get periodic “insider only” content, and special offers. Subscribers also get, for a limited time, access to my auto-responder e-course “Planning Your Career in Higher Ed” for free.

Every year, I start the holiday season with good intentions…making lists, coming up with the perfect ideas for each person on my list, and taking some time to get a good head-start on things.

And like many, I fall short.

I began writing this post the night of the 19th. At that point, I hadn’t begun my Christmas shopping. Yesterday morning I was going to go out, but all the sudden it was nearly 2 p.m. before I was finally heading out the door to do some shopping. I still have a few more things on my list, but they will have to wait. Today is my daughter Susie’s 2nd birthday and we are eating cake, opening presents, and (undoubtedly, because we do this every day) watching Team UmiZoomi about 20 times.

My wife, Sarah, is one of those people who buys ahead and finds all the great deals. So she and I periodically talk about ideas and she buys many of our children’s gifts early. And my siblings, parents and the other adults in our family have moved on to doing a “country gift exchange,” so I don’t really have all that many people to shop for, but the ones I do are pretty important to me.

If you are a last-minute gifter, and you have a higher ed job seeker on your list (or you are one, and hope to give yourself the gift of a new job in the coming year), here are a few ideas for last-minute gifts:

• Buy the person a website to set up a job-seeker blog. If possible, register a .com address and use the person’s name, so they can stake out a “home base” for their personal brand. You can find plenty of good web hosts out there, and it’s really easy on most to set up a blog using WordPress. I use FatCow, which has a lot of nice features and add-ons, and a really affordable annual rate, with unlimited storage and bandwidth, as well as e-mail addresses for your domain. They are running a $4.67/month hosting special right now, which you can get by clicking on the link above or on the ad in the right-hand column. The deal includes hosting for one year, one domain, and a lot of easy-to-use tools. For example, easy set-up of a WordPress.Org blog like this one, photo galleries, forums, Moodle and Joomla sites, even an online store. Users also get ad credits on Google AdWords, Facebook, and Yahoo, which your job-seeker could use to place personal “Job Wanted” Ads.
• If you self-host a WordPress blog, you can install a standard template or get a little fancy. My blogs run the Thesis theme framework, which has some built-in features that help with Search Engine Optimization. You need to have some confidence with technology to get it installed and set up, but once you do, the dashboard is pretty easy to master, and you will enjoy better search results without having to get a certificate in internet marketing.
• Buy your job-seeker some assistance with writing and editing their job search materials (or if your job-seeker is going back to school, with admissions essays). I offer these services as part of my 1-on-1 coaching packages, and would be glad to speak to you or your job-seeker about what I can offer, but I also recently became an affiliate for ResumeEdge and EssayEdge, the leading resume and essay editing and assistance services on the internet, so please check them out as well.
• 

  Screen grab of Module 3 of the Placement Partner Program Moodle Course

  Give the gift of coaching. I am opening a job seeker group for spring.  I am offering first spots to people on my mailing lists, so sign up here to get information. There will be a limited number of spots for this program, because I want to offer members a quality experience and to give them personal attention, so list members get first crack. If there are available spaces in January, they will be opened up to the general public.There will be three levels of participation:
  

  • Value Edition: Online group with self-paced activities and forum discussions ($180 for 6 months access. You must register for this option to be offered the opportunity to upgrade to either of the other levels. The first five modules of this 26-module program are now live and available for those who are ready to get started with their exploration and planning over the holiday break. The rest will go live in sometime in early January.)
  • Standard Edition: Online group, plus free access to webinars and 2 1-on-1 meetings for resume assistance and mock interview practice, and e-mail coaching through the duration of your enrollment($300-with the option of paying for the upgrade all  at once or in 6 monthly installments.)
  • Personalized Edition: All of the above, plus 6 additional coaching sessions. ($500-with the option to pay for the upgrade all at once or in 6 monthly installments.)

• If you are looking just for 1-on-1 coaching, my rates for one-on-one coaching are reasonable, and depend on the length of the session. If you’re interested in 1-on-1 coaching, visit my public calendar to schedule a free initial consultation. There is no obligation to purchase anything. We’ll talk about what you are looking for in a coach. I will tell you a bit about my coaching methods and business practices, and we’ll discuss the going rates for the services that interest you. If you like, I will even give you a couple of other resources to check out. Every job seeker has different needs and the “fit” between coach and client is just as important as “fit” is to landing the right job. So the consultation will be an opportunity for both of us to assess whether we might be able to work together on your job search.
• Or you can buy a gift certificate (that can be used at my webstore toward any of the programs above, or 1-on-1 coaching, or other products and services to be offered soon, including e-books, webinars, and job-seeker tools and resources.
  
  
  

  Whatever you end up getting your friends, your loved ones, or yourself, I wish you the best this holiday season, and good luck in your job search!

  

  Sean Cook Higher Ed Career Coach

  Sean Cook is a certified Life Purpose and Career Coach based in Athens, GA, and owner of Cook Coaching & Consulting, the publisher of HigherEdCareerCoach.Com and HigherEdLifeCoach.Com.
  Through his practice, Cook assists higher education professionals and persons looking to transition into administrative and faculty positions in academia. He also coaches college students and their parents through the difficult transitions that come with college.
  

I am glad to be presenting on Monday at 1 pm CST/2 pm EST at the BreakDrink free fall conference. The topic will be “Mastering the Job Interview,” and it’s about getting in the right mindset to prepare for your job interview. An extended version of this presentation (and others like it) will be part of the Placement Partner hybrid coaching program that I am opening up shortly and that will continue through May.

This program is a “hybrid” mini-course for higher ed job seekers. Split into 25 sections, this program begins in December and goes through May, the traditional season for academic hiring for the upcoming academic year. There are self-paced activities that you can go through on your own on a Moodle group, and a forum where you can share your questions and ideas with other higher ed job seekers. You can add on webinars, resume coaching and assistance, e-mail coaching and one-on-one coaching.

There are three levels of participation:

• Value edition-Moodle activities, plus occasional free online chats and call-in group coaching.
• Standard edition-Everything in the Value edition, plus free admission to some webinars on job search and career-planning topics. (Value edition members can pay for those webinars they would like to attend.) Plus 2 sessions of online resume coaching and assistance, and e-mail coaching. ($300 for 180 days of access)
• Personalized edition: Includes everything in the standard package, plus 6 sessions of 1-on-1 coaching between enrollment and the end of May. ($500 for 180 days of access.)

The Moodle group is shared between all levels of seekers, and the “Value Edition” is offered at the base price ($180). Users get access to the site for 180 days ($1/day).

To upgrade to the standard edition or personalized edition, participants will be given the options to add these on after registering for the Value edition. Just go to the “Overview of the Placement Partner Coaching Program” and subscribe using the PayPal buttons for the other editions. For upgrades, you have the choice to pay the entire amount, or to spread it out over 6 installments.

Tickets to the webinars will be issued as they are scheduled to participants in the Standard and Personalized editions, and members of the value edition will be offered the opportunity to purchase tickets to the webinars before sales are opened to the general public.

Please contact me at sean@higheredcareercoach.com if you have any questions.

Have you ever had a busy time, when you knew you couldn’t afford to miss a step? You knew it was coming, and you made a plan to juggle all your responsibilities, and you were ready, in the words of Project Runway’s infamous Tim Gunn, to just “make it work.”

And then, despite all the planning, thinking things out from different angles, and even planning the contingencies, you trip over some unexpected change in terrain….

Boom. Flutter. Fall.

Flat on your face. Ouch-ey! And you wonder whether you should even bother to get up.

Fall has been kinda like that for me, and I’m finally at a point where I need to start over, focus on some core priorities, and let some other things go (or delegate them out). This week, I’m going to tell you what I’ve been doing with my time, and ask you to help me prioritize a bit by letting me know what you’d like to see.

Part 1: The Blog(s)

Readership was pretty consistent last spring during the “placement conference season” and through the summer. July was the best month for traffic, probably in part due to the “down time” many of us experience right before the August/September madness. Since August readership has been down, and I’ve been struggling to come up with fresh content, in part because I am juggling several other projects now, including a part-time gig with Wesleyan College down in Macon, GA, a hybrid coaching course for placement season, some webinars, some guest posts for other blogs and web sites, and the beginnings of some e-books and other “informational products.” I also helped plan a half-marathon.

I thought I had some good plans for this fall, and a good idea of how to execute them. But I got stuck in a few details, distracted by other projects (who knew planning a half-marathon would require so much work?) and then thrown off by a few life events (both cars robbed in my own driveway a couple of weeks back.) So my blogs are off-track, my business has taken  a back-seat to a race,  my office is a mess, my schedule is full, and there are days I look back over my shoulder and say “where did the day go, and what do I have to show for it?”

I’ve been teetering between the two big options lately: giving up and bucking up. When I set out to do this, I had idealistic reasons in mind, and some pie-in-the-sky ideas about how I’d turn my interests and idealism into a sustainable business and lifestyle. The reality is that I’ve been stumbling through some of it, and like anyone, I could use some feedback and direction. So I’m turning to you. I’ve decided not to quit (at least not yet).

• What do you think I should do to mold this idealistic vision of helping higher ed job seekers into a sustainable business model?
• What interests you?
• What would you be willing to pay for?
• What do you want?
• And what do you need?

Last year, I did a good job of building up some partnerships and getting guest writers. In July I had a few, and it was the best month for readership for both HigherEdLifeCoach.Com and HigherEdCareerCoach.Com. Many of my regular guest bloggers have started new jobs or had other significant changes in their lives. I’m working with a couple to find time to “get back on the horse,” but I’m also going to bring in some new contributors, so the content can be fresh, and so new voices can find a platform. As I do, I could use your input to help me prioritize any changes or updates to the blogs.

As a reader:

• Which past guest posts have you enjoyed the most?
• Which contributors?
• What topics do you want to read more about?
• And if you are a writer or a fellow coach, what would you like to contribute?
• Should we have more video and audio posts, slideshows, resource lists, tips and tricks?
• Do you like book reviews, product reviews, or “wish list” types of posts?
• How often should we have new posts? I had been shooting for 2-3 per week.

Please share some ideas that will help improve the blog, either by commenting below or by sending feedback to sean@higheredcareercoach.com.

Thanks!