Keeping track of your applications and all the related communications between yourself and potential employers is one of the biggest challenges of the job search. Some people use paper lists, some use Excel sheets, and for papers, mail, and important documents, some people use folders and pocket portfolios.
All of that is well and good, and you should definitely use whatever works for you. But there are so many tools available for free on the internet that will make it easier for you to keep track of information. One category of tools, called Social CRM tools, can help you track your communication, follow up with your contacts, and get more information about your contact or your target employer, so you can develop a more comprehensive profile.
I use one of these CRM (Customer Relationship Management or Contact Relationship Management systems) to keep track of information and learn more about my contacts: Gist. (Available at Gist.Com) Gist aggregrates information from your e-mail, calendar and social media interactions and searches the internet for public information to give you a better view of a person or company in your network. In the video, I provide an overview of how Gist works and some ideas about how you can use it to keep track of your job search.
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Looking for a job in Student Affairs?
Join me and Laura McGivern from theSASearch.Org at 11:30 am ET today (Wednesday) for the #sasearch hashtag chat. We’re talking about keeping track of your job applications and following up with employers about your status. Use the hashtag #sasearch and join in, or use TweetChat or a similar tool to follow the chat.
Transparency is one of the essential elements of career success. Pick up any modern book on career planning, small business development, marketing, or social media, and you’ll probably find a section devoted to the idea of transparency, and how essential it is to establishing the three foundational elements of successful relationships: people know you, like you and trust you.
It Should Be Easy, Right?
But it’s not easy to be “transparent.” Each of us struggles with something, but no one wants to be defined by their problems. Especially if you are looking for a job, looking for customers, or trying to establish yourself as an “authority” within some niche. If you’re truly transparent, people identify with your humanity, because your successes and your struggles are both familiar, and they root for you.
So What’s the Problem?
Herein lies the rub: the more risks you take in your career or with your business, the greater the potential reward…or potential loss. So you stay within your comfort zone, and try to figure your way through, on your own. And sometimes, it’s neither practical (nor healthy) to do so. But, “issues” put aside are eventually recognized for what they are…problems. And when you have a problem, it’s supposed to be okay to ask for help. As educators and supervisors, we know this. We preach this to our students. We evangelize for this to our young professionals. And yet we resist holding ourselves to the same standard, even though we know–genuinely know–that those who ask for help are usually met with kindness, understanding, and support.
So What’s My Problem?
I’ve arrived at a point with this site and with my business where it would be folly to continue without more help. As I expanded the local aspect of my business, I’ve been getting more clients for résumé writing and LinkedIn profiles, and many of these are from outside of academia, and have varied experiences that are hard to tie together into a coherent package.
I’ve always been good at writing résumés, and I enjoy challenges, but it requires a very different type of energy and focus than writing blog posts and sharing perspectives. And I find it hard sometimes to shift gears and keep moving. For the past couple of months, the result has been writer’s block, and I’ve had to devote more time to the writing I am paid for (the résumés) than to my sites.
What Kind of Help Do I Need?
I have some ideas that need to be implemented, and resources that need to be developed, and not enough time and energy to do them all. And I would like to revive my second site, Higher Ed Life Coach, and continue development on a local career resource site, AthensGACareerCoach.Com. So I am looking for an intern to help in content development, and social media, and also for high-quality, relevant guest posts. I will post something later this week about guest posting opportunities. In the meantime, here’s a description of what I am looking for in an intern.
The Internship
The Career Content Development Intern will compile career resources and develop new content for websites (primarily HigherEdCareerCoach.Com and AthensGACareerCoach.Com, but possibly including other sites currently published or under development by Cook Coaching and Consulting); may appear as a guest or co-host on podcasts; schedule guests for podcast, interview educators, job-seekers, coaches and others for site and podcast features; co-host webinars and twitter chats, assist with social media publishing (Twitter, Facebook) and assist with site management, search engine optimization and site design. Other duties will be negotiated, based on current site development needs and the intern’s interests.
Compensation
Anticipated compensation is $8/hour, for a maximum of 5 hours a week, and the duration of the internship will be 20 weeks or 100 hours. This is a part-time contract position, beginning in late November or early December, and ending in May 2012. The finalist will be required to submit appropriate documentation confirming eligibility to work in the United States of America, keep and submit accurate and timely records of hours worked, and your contract income will be reported to the IRS. Additionally, the intern will receive a profile page on HigherEdCareerCoach.Com, a HigherEdCareerCoach.Com e-mail account, and may be featured on podcasts and videos.
Qualifications
Minimum qualifications: Bachelor’s degree and at least one year of relevant experience in student affairs/higher education (undergraduate and graduate experience counts!). Excellent verbal and written communication skills, ability to research and compile information and resources quickly and accurately, experience using social media, blogging, podcasting, and producing internet video. Access to a working computer, internet connection and some form of telephone (landline, cellular or VOIP.)
Preferred qualifications: Current graduate student or recent graduate of a student affairs, higher education, college student personnel administration or related program. Ideally, the candidate will also be someone not employed full-time, who can use the internship to expand his or her career development portfolio. Experience using Mac computers, WordPress, iMovie, and Garageband to produce engaging content is a plus; Efficient and deadline-oriented, but flexible and good-humored, with an ability to deliver consistently accurate information; creative but organized, who will focus on helping our web sites reach their potential.
Application Process
Applications should consist of the following:
A current résumé
A cover letter, no longer than 2 pages, outlining your relevant experience and your most compelling arguments.
Some explanation or evidence of your positive engagement in social media. This can be addressed in your cover letter, or through creative use of social media platforms (Twitter, YouTube, Facebook, LinkedIn, etc.) to demonstrate your experience, comfort level and engagement with these platforms.
3 professional references who can speak not only to your character and work ethic, but toward your ability and/or potential as a writer and content developer.
Deadline
Applications should be sent via e-mail to sean@higheredcareercoach.com with the subject “Career Content Development Intern” no later than 5 p.m. ET Friday November 18. For documents, .pdf format is preferred for all attachments. Interviews will be scheduled during the last two weeks of November, and will be conducted via a webmeeting/video chat interface. Start date will be sometime in late November or early December and will be negotiated with the successful candidate.
Equal Employment Opportunity Statement
Cook Coaching and Consulting, LLC is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, ethnicity, sexual orientation, national origin, or genetic condition. The company strives for compliance with all applicable labor laws outlined by the State of Georgia and the U.S. Department of Labor, including the Americans with Disabilities Act.
Networking is a skill that comes naturally for some, and less so for others. And it takes many forms. But ask most people if it’s essential to getting ahead in your field, and moving up, and you will get a resounding “yes” from most.
In a recent edition of the #sasearch Twitter chat, which I host each week with Laura McGivern of theSASearch.Org, we talked about networking and tried to give people some good tips on how to network, in person and online. You can find the full transcript of the chat at thesasearch.org/chats, so I encourage you to go there and download the pdf.
I think that networking is a skill that must be learned by doing. So while it was definitely nice to talk about how to network, and to learn about what people struggle with, I also want to help people move from processing and reflecting and into action. (And, as Mallory Bower pointed out in the networking chat, we often network without realizing that were are doing it.)
It also occurred to me that staying motivated is one of the hardest parts of any job search. It can be hard to keep your spirits up in the face of uncertainty. At times like these it’s useful to have a strong support network, and these days that extends oftentimes to online networks. Twitter in particular is one place where modern professionals find regular support and encouragement.
But there is something to be said about taking networking relationships off-line, and dialing back the use of technology. Some great example that comes to mind are the “good luck” cards that many of us make a point to put in candidate mailboxes at Placement Conferences, and those times when people who have connected online send each other cards and faxes, or schedule phone calls or Skype dates. Bringing in a human element to your online relationships makes them feel more real, and can reaffirm the possibility of these virtual relationships resulting in long-term friendships, mentoring relationships, and even potential career opportunities. (My favorite example of this was the “parking lot pep talks” that Stacy Oliver and Shannon Healy discussed on a previous episode of my podcast.
In this vein, I would like to create an opportunity for readers and colleagues to engage in positive networking, to bring relationships off-line and into the real world, and to share a little bit of themselves and their talents with a broader audience.
I am a big fan of the simple artwork by Hugh MacLeod of gapingvoid.com, and of the simple cartoons by Mike Davenport of stickfiguresimple.com, who I worked with to create a brief video last year as part of the “What Higher Education Needs to Learn” series. These two artists post regular updates to their blogs in the form of simple drawings that creatively illustrate simple and powerful lessons for life and for work.
As the father of 2 small children I am also a big fan of arts and crafts. This was true before I ever had children and is a common affliction among many in student affairs. A while back, I came across an article about artist trading cards in Disney Family Fun magazine. You can find the article online at familyfun.go.com, but I’ll explain the concept briefly here.
Artist trading cards are tiny works of art on rectangles of paper, either cut by hand or bought in an art supply store. The artist trading card movement, also called ATC movement, began in Zürich Switzerland, and has become a favorite activity of many. The idea is that artists swap work in their communities and online and then kids and family discover art, and learn about trading, while expressing themselves, and developing a love for art.
There are just 2 rules in ATC. First, the cards must be 2.5″ x 3.5″ and second, they may be traded but not sold. I think that the ATC movement, crashed together with the kind of inspirational and motivational messages in MacLeod and Davenport’s art, could lend itself toward the creation of the great experiment in positive networking that could forge new off-line connections between members of the online student affairs community that might otherwise not happen.
You may have noticed that a while back, I posted some random cartoons that I drew on my Facebook business page and on Twitter. This was the mysterious project that I was beginning to work on. And now I need your help.
I’d like to feature artist trading cards designed by readers and other members of the student affairs communities that exist online on this blog. But I want to take it a couple of steps further as well, by not only sharing the art here, but by acting as an intermediary in the creation of potential real life relationships. If you would like to participate, here’s what you need to do:
Draw an artist trading card with your own original message and art on a 2.5 x 3.5 piece of paper or index card stock.
Mail the artist trading card, a copy of your current business card (if you do not have one, include a piece of paper with your name, telephone number, physical mailing address, and e-mail address written clearly on it), and a pre-addressed, stamped envelope to Cook Coaching and Consulting LLC, 191 E. Broad Street, Suite 217, Athens Georgia 30601
When I receive your card, I will scan it, and upload the images to a gallery that will be linked to my Facebook company page.
In your pre-addressed stamped envelope, I will return to you someone else’s art card and business card, in the hope that you will connect off-line. (Please remember to pre-address and pre-stamp the return envelope!)
This project will continue through the end of the year (if not longer), and the art contributed to this project will be considered for inclusion in upcoming products, including postcards, posters, online videos, presentations, and a possible motivational book for job seekers in higher education. Ideally, I’d like to choose a few of the best and make some cards that you can send to friends, colleagues and students to help them stay motivated in their search, or to
All submissions shall become the property of Cook Coaching and Consulting LLC. Artists will not be compensated for their contributions.
Proceeds from the sale of any products developed as a result of this project will go toward providing free or reduced-cost coaching, resume services and other career assistance to job-seekers in higher education, and to support other worthy efforts that benefit higher education job-seekers. Updates about proceeds collected, and services/assistance provided will be posted periodically on this site and the Facebook page.
With the growing popularity of social media, it’s becoming increasingly difficult to monitor your connections and stay up-to-date with conversations. This need has ushered in a wave of tools that take Client Relationship Management to the next level, by integrating information from social media into the mix.
Gist is one such tool that can help you find out more about the people you know, and develop a more intelligent view of your network. Bought by Research In Motion in February, Gist seems to be a key part of the Blackberry maker’s efforts to include cloud-based services into new phones and tablets.
Greg Meyer is the Customer Experience Manager at Gist. In that role, he interacts with users, takes feedback and gets suggestions for new features, as well as acting as a social media ambassador for the company.
I interviewed him by phone May 25th, and he shared his thoughts on how tools like Gist can be used to find information about people, companies and industries in your network, to monitor your online presence, and to develop a better understanding of how you may be viewed by others, based on the types of information you are making available about yourself through social media.
Part 1: An Introduction to Greg Meyer, Social CRM, and Gist
So can you tell me more about yourself? Who is Greg Meyer, and how did your education, skills and experience lead to where, you are now?
Sure. Absolutely. At this point, I think I am a little bit over-educated. I started out doing undergrad in Fine Arts and History, I thought I wanted to be a a history professor. And then I went to graduate school and found out that the process to become a professor was a lot different from what I wanted to do, which was to read books and organize information.
Then I found myself in the computer field, and then went into a number of small companies. I was with a company called Allaire, which is now part of Adobe, and I was part of some big companies as well.And then I went to graduate school I worked for T-Mobile and Expedia, and as part of that, I discovered that I wasn’t as good at the technology part of the business as I was about seeing systems, and connecting people and information, so I went back to school again and got an MBA from the University of Washington. I actually used those skills to make my current job, because my job is a combination of three things. I’m a customer experience manager, and I do high-touch customer support. I also do some product planning and recommendations for products from the user base, and then I also do some technology work as well as some traditional marketing evangelism and social media.
Could you give the uninitiated a kind of “thumbnail sketch” overview of what Gist is an how it works?
Sure. Gist is a web service that helps you to take all your contacts and keep them in one place. Whether your contacts live in a web email like Gmail or whether you use Microsoft Outlook or whether you’d like to take those contacts and incorporate the contacts on your phone, say your iPhone, Android or Blackberry device, or whether you are interested in connecting to the people you know on Twitter, Facebook, or LinkedIn, what Gist does is take into account all of those contacts and we go ahead and look out over 50,000 news sources and 20 million blogs and build the complete social business profile for that person. What that means is that you would see news about them or their company, and you’d also see a history of your interactions, and we do that, and make it all available to you on all those different platforms.
So this is really taking that whole traditional idea of Client Relationship Management or Contact Relationship Management really to that next level, because of the way you aggregate that information from the public stream along with all your back and forth about a client. This may be a really stupid question, but what do you think the value is of that additional functionality to the CRM process?
Well, Sean, for starters, I don’t think there are any stupid questions. But I think that the value in understanding what makes somebody tick and how you can have a better interaction with that person is really, really key. Because if you find out on Twitter that somebody is talking about going on their vacation, that might be a signal that you might not want to talk to that person that day, because maybe they’re out of town, or if you find they are interested in a particular personal interest, like maybe they like baseball, maybe the next time you see them, you’ll want to invite them the a game, and you can use that information to make that interaction better. Now that doesn’t mean that you should use all the information you learn in every interaction, it means that it gives you better tools to make that interaction better.
LinkedIn is growing in importance as a tool for professional and small business networking. Here are a few things worth knowing about the world’s second most popular social network.
According to Howes, making money, expanding their businesses, networking, and finding a job are probably the most important reasons the average consumer creates a profile and connects with others through LinkedIn.
He also notes that, compared to the way businesses have networked and promoted their services in the past, LinkedIn is more efficient and less expensive.
A while back, I enrolled in LinkedInfluence, an online training course by Howes’s and his business partner Sean Malarkey. I have personally gotten a lot out of this course, and I think you will, too. Sean and Lewis are two really well-respected experts on Twitter and LinkedIn. I connected with them on the Third Tribe Marketing group a while back, and had an opportunity not long ago to interview Lewis for a Technorati article on LinkedIn’s recent IPO.
LinkedInfluence will help you really understand how to use LinkedIn to expand your professional network and gain career and business leads. I personally joined this program and have seen the benefits. I’ve gained new followers, expanded my network, and been offered new business opportunities based on what I learned. At this point, I can easily say that I have experienced at least a ten-fold return on my investment.
More importantly, I finally understand the power of this great tool, and can share my knowledge with others. I’ve already shared tips and tricks with my clients that have helped them with business and job leads.
But there is more…Sean and Lewis have figured out some incredible new techniques for increasing your Twitter following and you’ll get those as a bonus for purchasing this course. I haven’t tried many of these techniques, but will soon.
Click the link below for a sneak peek at LinkedInfluence.
Work with Sean. I help higher ed professionals take control of their careers with tailored services including resume and CV development, LinkedIn profile optimization and networking strategy, interview coaching, and one-on-one career guidance.
